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StatusOngoing
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Status date2008-09-17
Objectives
Recommend consistent investment approaches for ESA by means of:
- Structuring the global market for multimedia applications
- Estimating the potential addressable market
- Running scenarios
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Deriving conclusions on key success factors for multimedia by satellite
Challenges
- Defining a comprehensive and realistic multimedia market structure
- Matching that structure with the primary market research
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Structure ESA developing objectives
Benefits
Understanding of the actions needed to foster multimedia service take-up, and its implied benefits, on a worldwide basis
Features
Hypercube variables: Country, Available Technology, Application, Portability, Access Technology, Access Bandwidth, Access Platform, Site Type, Measure of Interest and year
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Current status
Finished. Final presentation held in ESTEC on April the 24th.
An Executive Summary is available by clicking on the link at the right of this page.