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Objectives
The Teseo project (Teletourism Extended Service for Extensive Operators) – wishes to realize a system of multimedia narrow casting satellite communication. The different multimedia contents are going to be distributed to users situated in different places in order to transmit video, audio, graphics and text to a local channel. The channel will be used by receiving hotel structures in a differentiated simulcast format.
The system peculiarity allows different information producers and even prosumers to take part to the creation of information. In this way they are supposed to contribute to the realization of an information service basically focused on local areas. (“glocal” = global + local).
In order to develop his project, Openet Technologies disposes of its own up-link satellite station based on Alenia Spazio SkyplexNet Platform. Alenia Spazio and Space Software Italia are both Finmeccanica companies and sponsoring partners of this project. Matera and Bari are the geographic areas involved in the project, particularly their hotels, travel agencies and tourists organizations.
The project has two fundamental aims: to demonstrate both satellite technology commercial value when applied to tourist information systems, and assuring a friendly access to the new systems by people without any technological skill.
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| SkyPlexNet uplink station of Openet, in Matera (Southern Italy) | |
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Challenges
The principal challenges which the project addresses are:
- The TESEO philosophy, that is to grant the friendly access to advanced technologies, to basic users without implementing difficult learning.
- The development of an open architecture of information delivery, that can simply enhanced from different sources and users, and through a complex multi-channel system, including digital cell phone, broadcast television, and many other.
Plan
Teseo Project has been divided in the following phases:
- Pilot System Development, defining in detail the system architecture, will be completed in January 2002.
- Documentation System Set up, which includes editorial office tailoring and broadcast video service customizing; will be completed in January 2002. Pilot Operations is going to start and will be completed within April/May 2002.
Current Status
The Final Review of the TESEO Project was held on 14th February 2003.
In addition to the original requirements and goals, the project has also developed interesting improvements such as the broadcasting of live TV on demand, at full screen broadcast quality.
A considerable number of public and private companies have shown appreciation for the project during its pilot phase and thanks to their specific demands, new business TV services have been developed.
One of the most important reasons for the success of the Teseo platform is its flexibility: it can be used not only by tourist organisations but also as a means of communication for other types of business. For tourism purposes, Teseo can easily be used as a stand-alone facility for local information (e.g. a kiosk) as well as in large European hotel chains for most marketing requirements (cross selling, customer loyalty and satisfaction).
The future developments of the project will be oriented towards an improved wireless-based interactive kiosk.